Scott Winterroth

Category Archives: Blog

Can you sustain that blog idea?

There’s perception that blogging is a free and easy way to promote oneself. In reality, it’s quite the opposite. Learn how to set yourself up for success. Source: Can you sustain that blog idea? | Content Academy® Scott Winterroth Scott is an avid blogger, marketer and PR pro specializing in digital and social media strategy.… Continue Reading

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Welcome to Content Academy

Eleven years ago, broadcast TV news was king, newspaper companies were trying to attract young readers by creating “fun” easy-to-read newspapers and the internet rage was this new thing called soci… Source: Welcome to Content Academy | Content Academy™ Scott Winterroth Scott is an avid blogger, marketer and PR pro specializing in digital and social… Continue Reading

Filed Under: Blog ·

The year in rearview…

Found myself watching on YouTube an old Super 8 film of the Canadian media philosopher Marshall McLuhan. Was fascinated to actually see and hear McLuhan speak as I had spent many hours studying and reading about him during my college years. Thanks to YouTuber mywebcowtube who uploaded this archival footage. One McLuhan’s most known works… Continue Reading

Merry Christmas 2016

From our family to yours, may your holiday be filled with plenty of joy and good cheer. Fröhliche Weihnachten – Scott, Heather and Archimedes the Half Bengal. And now, entertain yourself on our holiday photo bloopers.    Scott Winterroth Scott is an avid blogger, marketer and PR pro specializing in digital and social media strategy.… Continue Reading

What’s the real difference between WordPress.com and WordPress.org?

What’s the real difference between WordPress.com and WordPress.org?

Here’s the slide deck from my WordPress Bloggers Meetup presentation on December 14, 2016 at NextDoor Chicago. Key Takeaways: Prior to WordPress, to create a website it required the knowledge of code. Today, WordPress enables the user. WordPress.com is a SaaS based Service WordPress.org is an open source content management system solution. Otherwise known as… Continue Reading

DDO?

Find a great programmer/developer, you’re one step closer to building your product. Find a programmer/developer who is also a solid Ux/Ui designer, hire them. In a rare chance, you run into someone that has working experience in programming, design, and marketing. They are your future CEO. Scott Winterroth Scott is an avid blogger, marketer and… Continue Reading

One year of the WWW!

First of all, I hope you all had a wonderful Thanksgiving. Heather and I made our way out to the suburbs to share the traditional turkey meal with the family. I’m home now, trying to stay productive before I pass out with a turkey-induced food coma. New milestone: One year of The Weekly Wrap! We’re… Continue Reading

Domain names are like cars; the good ones cost a lot.

Investing in domain names is sort of like collecting vintage cars.  Short domain names are the most desirable and a brandable 4-letter domain such as “rich.com” is the Rolls Royce of the domaining industry.  They’re easy to remember and short enough to type into a mobile phone’s web browser.  They also come with sort of a status… Continue Reading

#GoCubsGo!

I can’t believe I’m writing this but the Chicago Cubs are World Series Champions, ending a 108-year drought.  It was a brutal series against the very capable Cleveland Indians (And with mixed emotions with extended family in Ohio) but the Cubs won Game 7 by one run. I know that everyone in Chicago has a similar story but… Continue Reading