Scott Winterroth

Category Archives: Nugget of the Week

The year in rearview…

Found myself watching on YouTube an old Super 8 film of the Canadian media philosopher Marshall McLuhan. Was fascinated to actually see and hear McLuhan speak as I had spent many hours studying and reading about him during my college years. Thanks to YouTuber mywebcowtube who uploaded this archival footage. One McLuhan’s most known works… Continue Reading

Doesn’t that exist already?

I love sharing startup ideas and providing feedback to others, but it’s a let down when I hear “Isn’t that idea out there already?”  After I process it, I like to take a moment to think about the concept at hand.  I almost always come to the conclusion that you can have competition, you just… Continue Reading

Managing trust; how gatekeepers faded into influencers. 

Managing trust; how gatekeepers faded into influencers. 

On October 13, I had the honor to guest lecture at Northern Illinois University as part of the annual Dr. Albert Walker lecture series. I didn’t have the opportunity to learn directly from Dr. Walker because our paths wouldn’t quite cross but his legacy within the department would impact me very much. Dr. Walker established… Continue Reading

WordPress Page Builders take the critical stage

WordPress Page Builders plugins are often loved by users and in-between WordPress developers for their flexibility to allow almost anyone to visually design, or layout, a web page. Programming purists like Pippin Williamson often curse them because their “lack of standardization” which causes incompatibilities with other plugins and deviate away from the core WordPress user experience.… Continue Reading

All odds are against your blog’s survival

All odds are against your blog’s survival

I was pleasantly distracted by an interesting presentation from WordCamp Israel. Automattic (WordPress.com) data scientist Boris Gorelik shared his findings on blogger attrition rates compared with social engagement. Gorelik’s research findings focused on the survival rate of wordpress.com bloggers after one year. He combed WordPress.com blogs that had at least one post and received at least one… Continue Reading

Crazy dreams can come true.

Crazy dreams can come true.

  Think this dream has a deeper meaning… #Dreamscancometrue! @marcuslemonis @mannysdeli @TheProfitCNBC #pitching pic.twitter.com/3MwpCeNmOA — Scott Winterroth (@swinterroth) September 8, 2016   The deeper meaning I took out of this is being prepared for the unexpected.  Becuase you never know when you will get that 60-second chance to change your world. Scott Winterroth Scott is… Continue Reading

Google killed the popup star

The World Wide Web turned 25 years old on Tuesday and since almost the beginning we have been inundated with many types of obtrusive marketing pop ups, unders, drop downs and more. On the same day as the web’s anniversary, the megalord decider of the modern internet – Google – made an announcement on their Webmasters Blog outlining they… Continue Reading

It’s not what; but why…

I stumbled upon this great TED Talk from Simon Sinek from 2009 regarding How Great Leaders Inspire Action. It’s my “Nugget of the Week” because Sinek has some very valid points. Consumers don’t buy what you make; they buy into why you make it. His example of Dell Computer’s failed attempt at making an MP3… Continue Reading

No one will really know about your failures; only your wins

via GIPHY   Continuing on with my unintended Shark Tank theme and since I just finished Mark Cuban’s book, How to Win at the Sport of Business, I’m feeling a bit inspired. Mr. Cuban emphases about how winning required a lot of reading and consuming information. Books, magazines, blogs, software manuals, etc. and the willingness… Continue Reading